The Norton Experience

A motorcylce experience that revved up the fans

Creating an immersive space to celebrate the artistry of motorcycle design and the relentless pursuit of perfection by Norton.

Honouring the quality and craftmanship of Norton Motorcycles through core customer experience moments.

The Challenge:

Elevate Norton at Festival of Speed presenting a space that mirrors the innovation and mastery of this renowned brand.

The Idea:

Give space to the brand story to enhance the bikes themselves.

The Solution:

A window into the world of technology, innovation and craftmanship giving the audience vision of their passion to deliver beyond expectations with each bike that leaves their state of the art facilities.

An activation blending craftsmanship, heritage, and modern driving with engaging, iconic British flair.

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