Velo Interactive Retail

To create stand out in the highly competitive retail environment of Duty Free, we conceived an autonomous digital retail solution that employed digital techniques of attraction, engagement and conversion. 

The technology is reactive to passers-by, highly engaging with an expressive brand story and truly interactive in ways that traditional retail and a browser based experience simply cannot compete with. 

This design concept changed the way Velo viewed their high-end sales activation and resulted in a wholesale shift to live digital techniques. 

Targeting a tech savvy demographic who are hungry for change and new experiences.